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Muhammad Umer Haroon | Engrmuh

CHECK MY PORTFOLIO HERE :

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Posted by on May 26, 2013 in Uncategorized

 

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msnNOW New Social News Aggregator by Microsoft

Microsoft  has launched a new online service called msnNOW, which is a social media powered trends and news aggregator. It analyzes data from Twitter, Facebook, Bing and some other services to identify, curate and display the latest news stories and trends. It is like a mash-up of Google News and Google Trends, but instead of search, it is powered by social data .

 
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Posted by on February 21, 2012 in Uncategorized

 

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Google+ ‘fastest-growing’ ever

Google is a latecomer to social networking but its new site, Google+, is growing much more rapidly than Facebook, Myspace and Twitter did in their early days, technology experts said Tuesday.
While Google+ may be the fastest-growing social network ever, it remains to be seen, however, whether it can pose a serious threat to the social networking titan Facebook, which has more than 750 million members.
Andrew Lipsman, vice-president for industry analysis at tracking firm comScore, said Google+, which was launched by the Internet search and advertising giant on June 28, had 25 million unique visitors as of July 24.
During a panel discussion on Google+ hosted by Wedbush Securities, Lipsman said it took other social networks much longer to reach 25 million users: 22 months for Myspace, 33 months for Twitter and 37 months for Facebook.
“Obviously, this is a very strong growth trajectory,” Lipsman said.
He cautioned, however, that Google “has a really large user base it can build off of” with its one billion users worldwide.
And it still has a “really long way to go to be competitive with Facebook,” Lipsman said.

Important
“Google+ is the fastest by a long shot but it’s important to realize that fastest may not always be best,” he said. “Sometimes, that slow build can lead to a strong network effect that pays long-term dividends.”
Most Google+ users — 6.4 million — are in the United States, followed by India with 3.6 million, Canada with 1.1 million, Britain with 1.1 million and Germany with over 920,000, according to comScore.
Lipsman said many Google+ users appear to also be users of Google’s email program Gmail and display a “very strong early adopter profile.”
He said the ratio of men to women is about two to one and that 60 percent of Google+ users are between the ages of 18 and 34.
In the United States, the highest numbers of Google+ users are in the tech-savvy cities of San Francisco and Austin, Texas, he said.
Steve Rubel, executive vice president for global strategy and insights at public relations firm Edelman, said Facebook is not “vulnerable immediately” to Google.
“I don’t see (Google+) taking significant share from Facebook in the next 18 months,” Rubel said.
At the same time, “what we have seen is that over the years there’s never been a social network or community that has had significant staying power,” he said. “There’s always a shuffling every two or three years, a changing of the guard.

“We saw it with Myspace,” he said of the one-time social networking leader that has been eclipsed by Facebook and hemorrhaging users ever since.
Rubel said Google was compelled to try its hand at social networking because Facebook is restricting the access of its search engine to Facebook content.
“What’s happening is more content is being created behind Facebook’s walls than ever before and a lot of that content is invisible to Google,” he said.
“Conceptually, at least, they’re building kind of an alternate Web… There’s also an entire Web that is app-based on mobile phones. That is also invisible to them.”
Rubel said it was conceivable that more content would be invisible to them in five or 10 years than what the search engine can see today when created on Facebook or inside apps.
“So they had to make a play to get more people to create content on their site,” he continued. “It’s to get more people to spend time on Google.”
In unveiling Google+, Google stressed the ability it gives users to separate online friends and family into different “Circles,” or networks, and to share information only with members of a particular circle.
One of the criticisms of Facebook is that updates are shared with all of one’s friends unless a user has gone through a relatively complicated process to create separate Facebook Groups.

 
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Posted by on August 4, 2011 in Uncategorized

 

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Google+ Claims 20 Million Members in First Month

Does the world really need a new social networking site?

Maybe it does, and maybe that helps explain the success of Google+. It only turns a month old on Thursday, but it already claims up to 20 million members. And since the service went live, Google Inc. stock has gone up nearly 30 percent, raising the value of the company (the “market cap” in Wall Street jargon) by $45 billion.

“They’re probably the only company well positioned to launch a Facebook alternative,” said Danny Sullivan, founder of Search Engine Land and a prominent Google-watcher. “People like alternatives. Twitter doesn’t offer a full-fledged alternative to the Facebook experience. Google does.”

Google+ is still far smaller than Facebook, but it is already stealing attention and advertising dollars. It offers one-stop shopping for people who want to link up with friends and family, but don’t like using multiple sites.

“Google+ has aspects of Twitter, Facebook and LinkedIn in it, and folks are a bit overwhelmed with all of the different social networking services,” said Rob Enderle, a technology analyst based in San Jose, Calif. “Folks have also crammed these other services with tons of ‘friends’ they don’t really know, and the sheer volume of activity has weakened the quality of the experience.”

Google+ will look familiar if you’ve used Facebook — but different. There are photos and comments from friends, but there are also “circles” into which you can categorize people with whom you’ve linked — friends, family, acquaintances and so on. There may be something silly from that Saturday-night party that you’d share with close friends, but not with a business connection.

Enderle says the mix is well-thought-out. “Google+ thus simplifies their online social networking life,” he said in an email to ABC News, “and has allowed them to start over choosing their ‘friends’ more judiciously, preserving the quality of the experience.”

That said, tech-industry wags like the irony that the most-followed public figure on Google+ is Mark Zuckerberg — Facebook’s founder. (Well behind, according to Google+ Statistics, are Larry Page and Sergey Brin, Google’s founders.)

And writers have noted there’s a tech-geek Silicon-Valley quality to Google+; Zuckerberg’s 388,000 followers can’t compare to the 11 million on Twitter that Lady Gaga or Justin Bieber each command.

But Google is not complaining. It has a success on its hands. “For people who love Google,” said Sullivan, “it’s like they’ve found a home where they can be loud and proud about the company.”

One other thing: There is an aura of exclusivity to Google+. When it started you had to be invited to join, even if only by a friend you hadn’t seen in years. “That last created a bit of a feeding frenzy that I think surprised a lot of us,” said Enderle. “In a way they used social engineering to create initial demand and that was new to them.”

 
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Posted by on July 27, 2011 in Uncategorized

 

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